Aider acquires PwC Accounting

Andreas og Knut 2

The Aider competence house is behind one of the largest acquisitions in the history of the accounting industry. PwCs own accounting firm is now becoming part of Aider, marking a clear shift in a sector characterised by consolidation and digital transformation. – This transaction is visible proof that the accounting industry is truly evolving, says Andreas Vik, CEO of Aider.


 


Accounting industry undergoing major change


The accounting sector has long been dominated by a large number of small players, despite significant overall revenue. This is now changing. Consolidation and professionalisation are shaping the market, and the acquisition of PwC Accounting is a concrete sign of this development.


– In 2020, the 10 largest players accounted for nearly one third of the total revenue of NOK 18.5 billion. We are now seeing increased demand for larger and more professional accounting environments. This acquisition enables us to meet exactly that need – while also giving us the strength to leverage the growth potential in the market, says Vik.


 


Aider strengthens its position as a challenger


In recent years, Aider has established itself as a challenger in the accounting market, and this acquisition marks a new milestone.


– Many companies still have internal accounting functions that operate inefficiently and in outdated ways. We see significant opportunities in offering modern, technology driven solutions, says Vik.

PwC divests to focus on core business


Leif Arne Jensen, CEO of PwC Norway, explains that the sale is part of a strategic review of the companys service portfolio:


– Our role in society is changing, and we wish to strengthen our focus on core areas. Delivering accounting services at the level customers expect requires substantial investments in technology and competence. It is more appropriate for this to take place within an environment like Aider – which has the ambition to shape the future of accounting, says Jensen.

AIDER Kontor-2550

A strategic and cultural match


Both PwC and Aider emphasise that this acquisition is characterised by strong strategic and cultural alignment.


– Aider is a forward thinking company with the ambition to transform the accounting industry. They share our mindset and focus on competence. Together, we are now creating a stronger and more impactful competence house, says Vik.


With this acquisition, Aider expects revenues of more than NOK 600 million in 2022, positioning the company as one of the most investment ready players in the industry.